I read on the pvrblog that TiVo is now going to have ads that show up anytime you fast forward (FF).  This only for the stand alone boxes and not the ones from DirecTV (I guess since DirecTV already pays fees to TiVo). 

Is this a good thing or a bad thing?  I guess from the business standpoint it's good for TiVo and at the same time if it keeps them in business it's good for us end-users too. 

I mean how much advertising can they give us while in super FF mode?  I already miss the ones on the TV why wouldn't I ignore these new ones too?  The only issue I would have is if they slow down the FF speed to basically make me view the commercial or somehow make it more difficult for me to see the screen while FF'ing so I know when to stop so I can resume watching my TiVo'd show.

Any thoughts?